We offer tracking macros that will help you optimize your activity on our traffic and get as much information as possible about your campaigns.
startapp_app_id – get the App ID of the publishing app from which every click came.
startapp_creative_name – get the creative name as you inserted it into our portal.
startapp_creative_size - get the size of the creatives you used in your campaign.
startapp_creative_id- get the creative id of creative the presented.
startapp_campaign_id – get the campaign ID that was automatically assigned to your campaign on our portal.
startapp_adtype - get the ad type from where your campaign got impressions clicks and conversions.
startapp_advertising_id- get the Advertising ID (IDFA or GAID) of the user who clicked your ad.
startapp_isp_name- get the ISP name of the user who clicked your ad.
startapp_device_type- get the device type (mobile or tablet) of the user.
startapp_os_version- get the operating system version of the user's device
startapp_connection_type- get the connection type (wifi or 3G) of the user.
startapp_publisher_category- get the Category of the app your ad was presented in from Google Play/iTunes.
startapp_country- get the Country of the user who clicked your ad.
startapp_device_model- Get the device model of your users' device.
startapp_device_brand- Get the device brand of your users' device.
startapp_click_id_placeholder – Get the click ID of the user (This macro is used for tracking conversions as well, to learn how to track conversion click here)
startapp_idfv - iOS Identifier for Vendors (only available on iOS).
In order for the data to retrieve successfully, the URL placeholder must be different from the macro.